A premier Social Media conference for mid-size to large companies
SM2DAY provided business executives with the right tools to make a winning social media presence
In Rochester, NY – November 11, 09 @ the Memorial Art Gallery – Funds will help support the Youth Rally with Latinas Unidas
Meet the speakers & Take a look at the conference summary
Chris Brogan
Yes! Chris Brogan came to Rochester, NY.
A ten year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals. Chris speaks, blogs, writes articles, and makes media of all kinds at ChrisBrogan.com, a blog in the top 10 of the Advertising Age Power150, and in the top 100 on Technorati. He is co-author of the book Trust Agents. Read more…
Jeffrey Hayzlett
Jeffrey Hayzlett serves as the Chief Marketing Officer and Vice President, Eastman Kodak Company, reporting to Kodak Chairman and CEO Antonio M. Perez. As CMO, Mr. Hayzlett is responsible for the company’s worldwide marketing operations including the design and implementation of all marketing strategies, investments, policies, and processes. He leads the company’s efforts for Strategy and Planning, Marketing Programs, Marketing Network Operations, Brand Development and Management, Business Development, and Corporate Sponsorships. He is also responsible for the company’s Corporate Communications, Public Relations and Public Affairs organizations. Kodak’s Board of Directors elected him a corporate vice president in October 2007. Read more…
Ana Roca Castro
After implementing Oracle Systems for the Food and Agricultural Organization of the United Nations, Ana Roca Castro decided to take on a new challenge by starting her own development company. In the last two years with Premier Social Media, AnaRC and her team have developed 2 internal Social Networks, over 20 Facebook/My Space applications, 12 iPhone apps and more than a dozen 3D Buildings in Google Earth. Some of her clients include Toshiba, Walmart, Fedex, the World Bank, and THER-RX corp. AnaRC partners with PR/Marketing companies to serve their client portfolio with all their Social Media needs. Ana is a social entrepreneur, and the co-founder of Latinos in Social Media (LATISM), the largest organization of social media professionals from Hispanic origin. Read more…
Eric Majchrzak
Eric Majchrzak is the marketing manager of Freed Maxick & Battaglia CPAs, one of Upstate NY’s Largest CPA firms. Eric is one of the accounting industry’s leading “in-house” practitioners of social media and search engine optimization. In 2005, he developed Freed Maxick’s inbound marketing system, which leverages social media in concert with search engine optimization to generate hundreds of qualified leads each year with resulting revenues in the hundreds of thousands. In 2006, he was honored nationally as the accounting industry’s “Rookie Marketer of the Year,” by the national Association for Accounting Marketing (AAM), where he currently serves as a Board member. He is a past Chairman of AAM’s website committee. Read more…
Nicole Black
Nicole Black is of counsel to Fiandach and Fiandach, in Rochester, New York. Her law practice is currently limited to the defense of Driving While Intoxicated matters. She co-authors Criminal Law in New York, a West-Thomson treatise. She also writes a weekly column for the Daily Record focusing on a variety of topics, including constitutional and criminal law issues and law and technology issues ranging from the use of social media for marketing and networking to using emerging technologies in the law office. She has authored numerous articles and spoken at many conferences regarding the intersection of law, technology and social media. She publishes four legal blogs, including “Practicing Law in the 21st Century” and is a contributing blogger at Lawyerist.com. Read more…
Aaron C. Newman
Aaron C. Newman was the Founder and President of Techrigy, Inc, until the summer of 2009 when Techrigy was acquired by Alterian, PLC. Newman was responsible for leading the organization and defining the company’s overall vision. Newman is a serial entrepreneur having previously founded two other successful startups, DbSecure and Application Security, Inc. Over the past decade, Newman has been widely regarded as one of the world’s leading database experts. Newman is the author of Enterprise 2.0, printed by McGraw-Hill, and the Oracle Security Handbook, printed by Oracle Press, and is an international speaker on technology topics. Aaron has also authored several patents in database security and social media. Read more…
Luis A. Martínez
Luis A. Martínez has been successfully coaching and advising employees, peers and executives since 1983. In 2008 Luis formed a strategic management consulting firm, Gran Altura, LLC. The design of this client-focused firm allows Luis to effectively serve the many individuals and businesses that benefit from his skills, insight and experience. As Managing Principal, Luis offers his valuable services and talents to organizations in transition as well as to individuals who want to achieve higher levels of performance. Read more…
Kevin Flynn
Kevin Flynn is a partner at Martino Flynn Advertising and Public Relations. Aside from his duties as partner, Kevin also services accounts and supervises the media and administrative functions of the agency. He divides his time by devoting 30% on managing the company, 20% on business development and 50% on strategic planning for existing clients.
Kevin has been in the Agency business since 1981 and has worked on dozens of retail, consumer and business-to-business accounts, including: the Buffalo Bills, Choice One Communications, Dick’s Sporting Goods, MetLife Bank, Sneaker Stadium, Xerox, Eastman Kodak, CooperVision, Canandaigua National Bank. Read more…
Ray Martino
Ray Martino is one of three partners that make up Martino Flynn, LLC, a full service advertising, PR, and digital media agency located in Upstate New York. At Martino Flynn, Ray heads the Administrative Group and the PR team for the agency.
A graduate of St. John Fisher College with a B.A. degree in economics and Syracuse University with a M.S. degree in public communications, Ray has 37 years’ experience in public relations and marketing communications. He spent 14 years in higher education administration and teaching before joining the agency world. Read more…
Jennifer Cisney
Jennifer Cisney, Chief Blogger and Social Media Manager, has been with Eastman Kodak for eleven years, resulting a broad knowledge of the various businesses and in depth experience with the corporate website, kodak.com.
Her contributions to Kodak’s online experience have been inspirational photography, design expertise and creative content. She helped create and now manages the corporate blogs.
After launching Kodak’s social media initiatives, she oversees Kodak’s presence on social media sites Facebook, YouTube, Twitter and Flickr. Read more…
Juli Klie
Juli Klie is the President of Veritor, LLC, a management consulting firm that helps technology companies bring new products to market.
Juli’s clients talk about the insights she brings to their marketing strategies and the way she rolls up her sleeves and works as a partner that make things happen from strategic planning to operations improvements to market launch. Read more…
Donna DeClemente
Donna DeClemente is the principal founder and President of DDC Marketing. Donna has a diverse background in developing and implementing marketing communications campaigns.
Donna launched DDC Marketing Group in 2005 which at the time specialized in online promotional marketing solutions. Since then she has exanded the company’s services to include social media, search and mobile marketing… all which help drive website traffic, generate sales leads and create brand awareness. Read more…
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